法资咨询公司招junior researcher【上海】

姚小笑

大家好，我是中智的招聘顾问Joy。目前正在为一家法资咨询公司招聘一名junior researcher。具体要求如下：

 

Metis-Jujing Co., is a marketing and branding consulting company in Shanghai.

www.metis-jujing.com

Activities

 

PHILOSOPHY

Metis Jujing is specialized in branding and innovation researches, consumers’ motivations, attitudes and behaviours with the help of an international and multi cultural team. In the process of branding, we believe in the logic of “transformation” which privileges the veritable interactions of different cultures instead of the imperial logic of “global VS local”

 

TECHNIQUES USED

Focus groups; In-depth interviews; Semiotic analysis of communications and packagings; Anthropologic techniques; expert interviews; Groups and forums online. The goal is to be ethnographic, creative and projective

 

TYPES OF STUDIES

Brand audit; positioning, repositioning in China; Adaptation of the brand values in the Chinese market; Name, packaging, advertising, Clinic in China; Innovation studies; Target knowledge of the Chinese market; Specific topics (nightlife, youth, success, creativity, future, femininity...); Strategic Counselling of brands with the METIS model Perimeter: We can conduct studies all around the world and we are specialised in the emerging countries

 

History

 

Metis was founded by Catherine BECKER who has 22 years' experience in the international qualitative field. Metis Jujing is the flagship subsidiary of the Metis group who has:

- A large field of activity with an intercultural dimension

- A strategic vision due to the concepts and methods of social sciences placed at our clients' disposal

- Interbred points of views of French and Chinese analysts who know the Chinese market and culture perfectly well

- An ethnographic approach, study know-how and pertinence of our recommendations.

 

 

Tasks: 

-         Marketing research (qualitative only): moderation, analysis, report

-         There will be an intensive training on research, so he/she should learn very quickly and make efforts for progress

 

Qualities:

-      Autonomous

-      Open-minded

-      Sharp spirit

-      Very good general knowledge

-      Fluent English (spoken and written)

-      IT Skills (Powerpoint, Word, Excel…)

-      Mother tongue: Chinese. (Eurasians with bilingual ability is okay as well. The Chinese must be one of the languages learnt since the childhood)

-      Sensitive to luxury / cosmetic universe

 

Experiences:

-      PHD or Master Degree on human sciences (sociology, psychology, philosophy, anthropology, ethnology etc.)

-      Graduated from the TOP 5 universities in China

-      More than 2 years study experience aboard

-      Marketing/communication knowledge would be a plus

-      Fluent Cantonese would be a plus (complete conversational competence)

-      Male candidates would be preferred 

location：上海

base pay：7-9K/月（gross）

有兴趣者可将个人中英文简历发送至：jobyxx@ciicsh.net